Answers oft he second focus group
in Foyer ãButtes aux PinsonsÒ
/ Bagnolet
16/11/2011
11 participants
Remarks on this focus group :
Whe had a group of people
leaving in a suburb of Bagnolet , which has a lot of workers (middle lower classes)
They are quite
traditionnaly oriented towards group traval offers , given by their (previous
if retired) workplace.
Some only go to the
countryside where some family can welcome them.
We made an intruction
about the project and then they answered the form we had prepared (in French)
ONLINE!
Here is the link to the questionnaire :
https://docs.google.com/spreadsheet/viewform?formkey=dFpIU19MWk1abndObmFxYzlXU1dqblE6MQ
Here is the link to the
French answers :
The answers :
Slide 4&5&6: Motivations/ Expectations
With whom do you prefer
having vacation?
1 Either wife or husband
(if couple)
2 With children
3- with friends
Are there particular reasons that people do not
prefer going on vacation?
1 Ð financial reason
2 Ð health reason
How can these people be supported for travelling
(language barriers, defining accessibitiy problems/health information, finding
cheaper opportunities, other...)?
Good reason ist to find less expensive places
to stay
BUT most people go with organized groups OR
just go to stay with their family (in another town, for instance)
Slide 7: The Planning
How do you plan and prepare
your vacation?
Either they go everyyear
to the same place (eventually family house) or they look in a travel catalog
(always the same = work company travekl catalog)
Can you define a priority
list from A to Z? (You start with choosing the vacation destination/people with
whom you go/vacation type?....)
For those who choose a group
travel on a catalog, the first choice goes after the destination versus price
Some take into
consideration the choice oft he friends with whom they want to travel.
They start by choosng the
destination before the friends!
Slide 8: In the vacation
How does a typical vacation day look like for you?
They like to visit interesting sites and eat
typical local food
They get up early
Like to go to restaurants
What
kind of activities do you plan after you arrive to vacation place (concerts,
daily trips?)
They like daily trips, eventually meet local
people.
In your last vacation, can
you remember a situation, where you needed some information and didnÕt find
this that easily? Or didnÕt have an idea where to have this from?Please
specify...
The problem comes very
often from foreign languages
A dictionary is needed,
even to get money out oft he bank
Other kind of problem : when nobody speaks French at the tourist office!
Slide 9: Definition of STIMULATE Project &
Television & mobile devices usage
Stimulate
is a vacation planning service, where the planning and booking information can
be seen and edited through usage of personel computer or television screen.
The
detailed plan can be seen and optimised via usage of a smart phone or by using
the television in the hotel
In what points do you think such a system can help you
organizing your vacation?(Planning, finding new
vacation destinations, finding the cheapest opportunityÉ)
Essentially help to find an interesting and cheap
destination
Can you imagine using your television for planning
your vacation, finding informations about new places or creating a specific
vaction profile for yourself? What kind of informations would you prefer seeing
for planning your vacation?
Yes, they would like to see films on the destinations
on the TV, so that they can make a choice!
What they miss is local information like
- The last kilometer = bus transport :
where/price/ timetable
- Local maps
- Local anilation or touristic circuits
Can you think of using your hotelÕs television for
searching more information about daily trips, concerts or other activities, or
optimizing your existing travel plans?
Yes they like this idea pretty much
Can you think of using a mobile device for getting
support during your vacation? If yes: What kind of support informaiton would be
interesting to have? (e.g: general informations on point of interests, a walk
tour with audio support, the shortest walking path without stairs, next
restaurant with specific diatery food...)
They would like to know :
-the shortest way without steps
-the fastest way
- Information about restaurants in the area
(Please ask if time allows) Slide 10:
After the vacation
Would you prefer to exchange
your experiences with other people or give recommendations for future vacations
of the others?
Most accept to give
information to others
Some want it to be
ãbidirectionalÒ!
Do you keep a documentation
of your vacations (collecting photos, creating a diary of your vacation...)?
1 Ð photo album
2 - notes = diary
3 Ð keep local paper
documentation